Make Learning Click With Tools Kids Love

Hands - On Learning That Sticks

Make Learning Click With Tools Kids Love

Turn abstract concepts into confident understanding with colorful, teacher-loved manipulatives designed to keep kids engaged, learning, and smiling.

Shop Best SellersExplore Free Activities

Best Sellers

Hands-on learning tools that help kids quickly understand new concepts, practice independently, and feel proud of their progress.

Why 500,000+ families & teachers choose Simply Magic

The Simply Magic Difference

Teacher-designed, hands-on tools that help kids understand faster, stay engaged longer, and build real confidence.

Visual & Hands-On

Kids see it, touch it, and build with it - turning abstract ideas into understanding that sticks.

Loved by Kids

Bright, playful pieces make practice feel like discovery - so kids stay engaged and want to keep learning.

Grounded in Research, Curriculum-Aligned

Built around how children learn best and aligned with classroom goals, so lessons feel purposeful and effective.

Teacher-Loved

Teacher-designed and reviewed - and trusted by 500,000+ families and educators for classrooms, homeschool and home.

Shop by Category

Phonics & Word Building Phonics & Word Building Shop Now Magnetic Calendars Magnetic Calendars Shop Now Base Ten Blocks Base Ten Blocks Shop Now Magnetic Base Ten Blocks Magnetic Base Ten Blocks Shop Now Magnetic Fractions Magnetic Fractions Shop Now Educational Posters Educational Posters Shop Now
500,000+ Teachers & Families have used Simply Magic products to make learning click
Teachers designed & Reviewed By educators who use them every day in real classrooms
10,000+ Five-Star Reviews

Loved by 500,000+ Teachers & Families

These are a must have for the classroom! Overall, I have been very please with this purchase for my classroom.

Sarah M., Teacher

Magnetic Base Ten Blocks

These have been so helpful for my son! He was struggling to understand equivalent fractions, and being able to physically see and compare the different pieces really helped the concept click. They’re colorful, easy to use. Definitely recommend these!

Mixhael T., Parent

Magnetic Fractions

This product is fantastic for little fingers that tend to drop things. Not only is it a good size square frame but I purposely wanted magnetic because the regular math counters, fall all over the floor and they are hard to pick up.

Jordan R., Parent

Magnetic Ten Frames

These are such a good school tool and included the necessary amount I needed of each kind. They come in a reusable box that everything fits nicely into. They are very durable and kid friendly!

Priya N., Teacher

Base Ten Blocks
  • Safe & DurableBuilt for everyday learning
  • Curriculum-AlignedSupports key standards
  • Engaging & EffectiveProven to boost understanding
  • Fast ShippingQuick delivery, every time

FAQ

Find quick answers about our hands-on learning tools and see how easy it is to make learning click at home, in the classroom, and beyond.

What ages are Simply Magic products best for?

Most sets are designed for ages 4-11 - pre-K through upper elementary. Each product page lists the recommended age range and the skills it supports.

Are your products teacher-designed and curriculum-aligned?

Yes. Every set is designed and reviewed by practising educators and mapped to common elementary math and literacy standards.

Can I use Simply Magic for homeschool, tutoring, or classroom learning?

Absolutely. The same sets work for a single learner at the kitchen table, a small tutoring group, or a full classroom rotation.

Will kids actually stay engaged with these tools?

Bright colours, magnetic pieces and open-ended activities make practice feel like play - which is why teachers tell us kids ask for them by name.

Are the materials durable enough for everyday use?

Yes. Pieces are made from thick, non-toxic foam and plastic with strong magnets, built to survive daily classroom handling.

Do you include ideas or activities for getting started?

Every set ships with an activity guide, and our free activity library adds printable lessons and challenges you can use straight away.

Which Simply Magic set should I start with?

Magnetic Ten Frames and Base Ten Blocks are the most popular starting points - they cover counting, place value and early addition.

See Simply Magic in Action

Watch families put Base Ten activities, a Kids Calendar, and Educational Posters to use.

Base ten blocks activity video thumbnailBuild place value with Base Ten blocks
Kids calendar activity video thumbnailMake calendar time a daily learning moment
Child with educational posters video thumbnailKeep 50 learning designs within reach
Learn a Second Language with English-Spanish Flash Cards!Learn a Second Language with English-Spanish Flash Cards!